Sometimes less is better for increasing the conversion rates of a website. At Findlaw, we redesigned the Lawyers.FindLaw.com website to a more modern and more mobile-friendly website. In our user tests (we sent half the users to the newly redesign and the other half to the old website), we found the new website were generating better conversions.
VIEW DEMO (source code – d3 and svg prototype used for Angular 2 app; source code – dynamically load d3 chart with json data)
If you ever listen to the local SF Bay Area sports radio station, KNBR 680, you may often hear a commercial bit with the slogan, “The best lawyers you hope to never need” and their website, http://DolanLawFirm.com. Well, it is me who created the Dolan Law Firm website!
The law firm had requested to move their html-based website from the Firmsite Publisher platform to the WordPress platform. This was a monumental task because this Law firm had over 10K articles and 200+ categories to migrate over to WordPress.
I was the main developer for this project and with the help of an intern, we were able to complete this project in 3 months. Using my prior WordPress experience, I found ways to reduce the development time by creating scripts to automate certain tasks.
In addition to migrating the articles and categories, I was also responsible styling the layout, photoshopping all graphics and icons, as well as code additional WordPress plugins.
When you have to completely redesign a successful website with 500K+ views a month, what do you have to think about?
The most important factor is to keep the website successful. In many high-traffic websites, this often times require all SEO factors of a website to remain intact.
There was a requirement to move the jsp-based Findlaw.co.uk website into a WordPress website. I was the sole developer task with porting this website (along with all 3,000+ pages) into the WordPress CMS.
I had to come up with a plan to programmatically copy all the pages and articles from the old website into a format that can be easily imported into WordPress. I also had to retain all URLs and SEO tags are identical to the old website.
I was able to successfully complete this huge project in 2 months and keep the traffic steady.
UPDATE(2017): The FindlawUK division is no longer being maintained.
VIEW DEMO (prototype source code – jQueryUI to drag and drop elements into placeholders)
Firmsite Publisher is the in-house content management system used by the Thomson Rueters Findlaw division to create websites for law firms and lawyers. Over 10,000 websites are created through this online-based system.
In one of the biggest additions to Firmsite Publisher, my team members and I developed the new feature to add Drag-and-Drop capabilities. This feature is to help our content authors to customize the look of a law firm’s website easily. I was tasked with all the Front-end development responsibilities.